Sunday, 18th October 2009

Meet the New Generation of brochures

We actually saw the first of these images in September, featuring Sulley peeping out of a trapdoor as Buzz Lightyear, Princess Tiana and a host of other characters parachuted down in front of Sleeping Beauty Castle. This new set of images, provided for travel companies to use as their Summer 2010 brochure covers, follow the same template.

The first is a real surprise. RC in the spotlight? A minimal character really only in the first Toy Story, who can’t even talk? Well, it’s a refreshing change from the usual Mickey, and he does have that still as-yet-unannounced attraction at Walt Disney Studios Park coming up next year. (Come on Euro Disney SCA, the game is up!)

Meet the New Generation of brochures

Next up, another star from Toy Story PlaylandSlinky Dog. Underneath him, Buzz peers out of a trapdoor in Main Street (you know, that trapdoor on Main Street), held up by Toy Soldiers, alongside four Little Green Men.

Meet the New Generation of brochures

In the background of this one, spot Emile from Ratatouille, Jessie with a suitably cow-themed parachute and, er, Nemo. In some of the images he’s been shown floating down in a kind of water bubble… not this time. You also have to wonder about the fate of racing car Lightning McQueen as he smashes to earth, but maybe we’re over-thinking the concept.

Sulley and Buzz Lightyer feature most heavily in the next option for those travel companies. This one we’ve already seen:

Meet the New Generation of brochures

Oh, well look at that! Lightning McQueen made it down safely!

Here we also spot a couple of new poses — yes, the folks at Pixar were nice enough to send over several different stock images of their characters — so we see Woody holding his cowboy hat as he parachutes and Buzz folding his arms. All in a day’s work for a toy who can fly!

Meet the New Generation of brochures

One nice feature of the parachutes concept, at least, is that most of them are becoming “themed” to their respective character. So we see Emile with a cheese-patterned parachute, Woody with one to match his shirt, etc. In case you still don’t “get it”, it seems like the “Big Idea!” on the giant boardroom paper pad for 2010 is to show these “new” characters “parachuting” into the parks to visualise their arrival and new-ness. Got it?

Plus, in these images, compared to the main New Generation Festival image (which will probably be the official Summer 2010 brochure cover) the characters floating down in the background have even actually been scaled and faded properly, so the image — however much still constructed like a series of stuck-on fridge magnets — does have a bit of depth.

Finishing up, we’ve got Rémy and Emile from Ratatouille.

Meet the New Generation of brochures

There you go. Expect to see those on a travel company brochure near you in just a few months. Now, if you were sitting in the offices of one of those companies, which would you choose? Strangely, the RC version looks the most appealing from here.

It’s worth repeating the slight moan from the article featuring the first of these images last month: what’s the need to mess with Sleeping Beauty Castle? Does sticking little Mickey silhouettes over its ornate stained-glass windows really achieve anything? If certain people had their way, would it not be a fantastical medieval palace but a monument to Mickey Mouse, with Mickey shapes on every spire and a hideous character decoration stuck on it’s fron… oh, wait.

And here’s one extra criticism not from DLRP Today. Member MagicStar on magicforum was keen-eyed enough to notice the odd situation to the left of the Castle, where one of the famous square trees has been… squashed! Clearly, that pesky castle wall the Imagineers designed was getting in the way of the character clip-art, so it had to be shrunk down… taking the tree with it! Even more oddly, there’s a spot of branch — or something — still there on the right, sticking up into the air. Good to see important images like these are checked thoroughly.

Even better — no, surely worse — something else has now cropped up on the left of these images, which isn’t there on the original one. Take a look just to the bottom-left of Tiana’s dress in the final image. Looks like the castle hill — almost — got the chop, but a dirty trail of Photoshop remnants was left behind.

Disneyland Paris marketing, we know your secrets.

Images © Disney.

Monday, 12th October 2009

Let’s play New Generation spot the difference!

Yes, an odd thing about some of these advertising visuals being posted recently is that they’re sometimes still tinkered-with and altered even after they’ve apparently been finalised and published for travel trade use.

However, this one stands out.

New Generation Festival New Generation Festival
Original / Final Version

Beyond a few finished-up parachutes, someone, somewhere, was obviously worried that Mickey Mouse wasn’t there. “Will Mickey still be in the parks next year?!”, came the imagined cries. “Oh, I hope they don’t get rid of the Mouse!”

How do you solve a problem like Mickey? Pull out a stock image and slap it on there.

Phew, crisis over.

Images © Disney.

Friday, 9th October 2009

La Nouvelle Génération goes internationale

Each year and with every new event, Disneyland Paris has to translate and localise every inch of its publicity and marketing like no other theme park on earth. Last year, we saw everything from La Fête Magique de Mickey to El Año de Mickey.

Ready to go on a European tour for 2010?

French: L’Année de la Nouvelle Génération

New Generation Festival New Generation Festival

New Generation Festival

There’s no true translation for the way they’ve used “Festival” in the English name, the closest being “Fête”. Since that was already used last year, they’ve opted for — translated literally — “The Year of the New Generation”.

Due to the order of words needing to be flipped around, the blocks for “L’Année” are forced to appear at the top of the logo, whilst the entire name has had to be squeezed incredibly tightly to fit above the main Disneyland Paris logo in the third incarnation.

German: New Stars Festival

New Generation Festival New Generation Festival

New Generation Festival

No, Disneyland Paris hasn’t lost its German dictionary. The name here will be the same as the English, save for the less-understood “Generation” being switched out for “Stars”, commonly used to describe celebrities in Germany. “Festival” is in the German language, too, and most will understand the English spelling of “New”.

Unconfirmed, but it’s quite likely this version of the name will also serve the Benelux countries.

Spanish: El Festival de la Nueva Generación

New Generation Festival New Generation Festival

New Generation Festival

The particularities of the language force another inversion of the word order, placing “El Festival” on top of “Neuva” for the Spanish edition.

Italian: Festival della Nuova Generazione

New Generation Festival New Generation Festival

New Generation Festival

…With the same happening for Italian.

On the whole, the name translates well into each language. However, wouldn’t you agree it’s immediately clear that the English logo was designed first, with little thought of how it might be reconfigured for each international market? The choice of fonts, size of type, colours and layout — none of these versions look as balanced as the original.

Compared to the smartly laid-out English version — with the giant “New” underlined by a wider “Generation” and underlined by the blocks — many of these international versions look shoe-horned into place and, with the “de la” and “della” having to be added, rather clumsy.

The Toy Story-style blocks simply don’t look right hovering at the top of the logo, it’s clear it wasn’t designed that way originally. That the key visual of a parachuting Buzz Lightyear was released first in English and has yet to be localised seems to confirm the theory.

Still, if you’re reading this English blog well enough, you probably won’t have to see too much of these. The only one we’ll be seeing frequently might be the French “L’Année de la Nouvelle Génération” on any banners or decorations that might appear, similar to how “Mickey’s Magical Party” currently alternates with the French version around the parks.

Logos © Disney.

Tuesday, 22nd September 2009

Official text confirms more New Generation details

In the last 2010 update, we learnt the final name for next year’s Disney Characters Party Train Express rehash — Disney All Stars Express. This time, we find out the final names of the reworked Central Plaza show and the four year-old Monsters Inc. corner, plus a few other exclusive snippets.

New Generation Festival

This “official text” will be what you’ll see in holiday brochures and other publications in a few months. Here we go with the first section:

Disney new generation festival

A new generation of Disney stars and stories are landing for one year only at Disneyland® Paris from April 2010.

Join the festival-fun at the all-new generation shows and parades – where new Princess Tiana jazzes up the Once Upon a Dream Parade, and gourmet chef Remy* drives you wild with excitement in Disney’s Stars ‘n’ Cars. Or choo-choo-choose which star to meet first on the Disney all stars express and at Monsters Inc. Scream Academy* –shriek n’ greet like no other!

And, starting from Summer, shrink to the size of a toy in Toy Story Playland* for the BIGGEST new family attractions: Toy Soldiers Parachute Drop, Slinky Dog(1) Zig Zag Spin and RC Racer(2).

Finally, gather in front of Sleeping Beauty Castle for a true Disney showstopper finale – an all-singing, all-dancing, all-together perfect end to the perfect day.

The Disney new generation festival might only last a year but your all-new memories will last a lifetime.

*Inspired by Disney•Pixar films Ratatouille, Monsters, Inc., Toy Story
(1) Slinky®Dog is a registered trademark of Poof-Slinky, Inc. All rights reserved.
(2) Hot Wheels® is a registered trademark of Mattel, Inc. Hot Wheels® Trademark and Track Used With Permission © 2009 Mattel, Inc. All Rights Reserved.

So there we go, all the events officially confirmed. You can notice already the huge amount of legal baggage that has come with the real-life toy themes of Toy Story Playland, with the owner of each element having to be credited on every single piece of promotional material.

Note also that the new Central Plaza show is now definitely set to be a single finale to the day, rather than the current schedule of four shows throughout the afternoon.

New Generation Festival

The second page continues with more on those events being provided by the resort’s Entertainment department:

Shows & Parades

Welcome Princess Tiana to the Disney’s Once Upon a Dream Parade
Princess Tiana from Walt Disney Pictures’ “The Princess and the Frog” brings a little jazz, snazz and pizzazz in the Once Upon a Dream Parade. She is joining the Disney Princesses in their Dreams of Romance. Hop along with your little ones to twist and twirl to the romantic music from each of their worlds and give a warm welcome to this new Princess.

Ratatouille(1) starring in Disney’s Stars ‘n’ Cars
Drive your little ones wild with excitement as Disney’s Stars ‘n’ Cars presents the all-new Ratatouille roadster. It’s a party on wheels that goes into a spin when Remy pulls up alongside you! Get a taste of his cooking capers and the other crazy cars and characters. It’s the perfect recipe for a fun-filled motorcade.

Disney all star express
Get on track with the festivities on the Disney all stars express. This is your ticket to choo-choo-se which of your favourite Disney new generation Characters you want to meet n’ greet first. Will it be Buzz(3) ? A rendez-vous with Remy(3) ? Shootin’ the breeze with Woody(3) ? All aboard! It’s Minnie and her all stars express!

Disney showtime spectacular
It’s Showtime! It’s time to shine. It’s time to gather in front of Sleeping Beauty Castle on Central Plaza stage for an explosion of music from maestro Mickey. Together with an all-new A-list of guest stars it promises to be an all-singing, all-dancing all-new showstopper finale!

Monsters Inc.(2) Scream Academy
All screams are welcome at Disneyland® Paris. Thrill-filled shrieks, surprised yelps and screams of delight! At Monsters Inc. Scream Academy we welcome screams to break the decibel meter! Join in the tonsil-tingling fun as you shriek n’ greet Sulley and scream as loud as monster-possible – it’s ear-popping fun for all the family.

(1)Inspired by Disney•Pixar’s Ratatouille
(2)Inspired by Disney•Pixar’s Monsters, Inc.
(3)Inspired by Disney•Pixar’s movies Toy Story, Ratatouille

Confirmed here are the names of the new Central Plaza show — Disney showtime spectacular — and the Monsters Inc. corner in Toon Studio — Monsters Inc. Scream Academy.

But wait, didn’t the newly-named Monsters Inc. Scream Academy, with its light-up “scream monitor” canisters, already open way back in April 2006? Obviously the wording is clever here — there’s no statement that this is a “new” attraction (because it certainly isn’t), but the inclusion alongside other new events certainly gives that impression.

Will it offer anything more than the scream canisters and Sulley meet ‘n’ greet it’s been hosting for almost four years? Possibly a little something new, at least: A comment by “zanderstarz” on our first article about the festival states it has been confirmed internally that little girl Boo will also make appearances — a character never seen in Paris before.

And now, this could prove to be nothing, but did somebody forget to hold down the Shift key, or press Caps Lock? There’s a huge “FINAL VERSION” stamp across the top of this PDF, but right throughout the entire text the festival is referred to not as “New Generation Festival”, in that boring, grammatically-correct style, but as “Disney new generation festival“. The renamed character train is not “Disney All Stars Express” but “Disney all stars express“, and the bravely-titled Showtime Spectacular is, in fact, typed up as “Disney showtime spectacular“.

It’s not like whoever typed this “final version” doesn’t understand capital letters — they’re used perfectly on every other name. And add this to the mystery — the category for the 2010 events on the official trade website changed on Monday from “New Generation Festival” to the entirely lower case “new generation festival“, something which would surely have to be done manually.

We’re still waiting for confirmation if these lower-case names are for real. Who knows, maybe they’ll release a “txt spk” version in SMS shorthand, to truly capture the new generation!

New Generation Festival

And finally, the part of the celebration we care about the most:

Toy Story Playland

Opening Summer 2010 at Disneyland® Paris

Toy Story Playland has the BIGGEST new family attractions. They’re GIANT – when you’re shrunk to the size of a toy! Join the toys for playtime in Andy’s backyard where everyone can explore this oversized world with its three larger-than-life rides – Toy Soldiers Parachute Drop, Slinky Dog Zig Zag Spin and RC Racer. Andy’s away and the toys are ready to play!

Toy Story Playland is inspired by Disney•Pixar film Toy Story

Toy Soldiers Parachute Drop
Attention! Your mission – join Andy’s troops for a high flying adventure – Toy Soldiers Parachute Drop. When Sarge yells “Go! Go! Go!” , hold on tight as you fall from way up high in a simulated parachute drop. Over and out!!

Slinky Dog Zig Zag Spin
Everyone’s tongues and tails are wagging about the all-new “zigzag-a-coaster” Slinky Dog Zig Zag Spin. Family pups of all sizes will howl with laughter as they join Slinky in a rollicking spin to catch his own tail. It’s barking mad fun in Toy Story Playland.

Slinky®Dog is a registered trademark of Poof-Slinky, Inc. All rights reserved.

RC Racer
Andy’s speediest toy car is sure to get you and your family’s adrenaline pumping. RC Racer is the most thrilling new ride in Toy Story Playland. Race along a 25 metre-high half-pipe coaster, as RC zooms you around at full speed…it’s a real gas.

Hot Wheels® is a registered trademark of Mattel, Inc. Hot Wheels® Trademark and Track Used With Permission © 2009 Mattel, Inc. All Rights Reserved.

Along with plenty of spin about these being the “BIGGEST” new family attractions, we do actually get a long-awaited confirmation of just how big: The RC Racer halfpipe will be 25 metres tall! That’s less than half the size of Tower of Terror and just a touch taller than Disney Studio 1 or the Sorcerer’s Hat.

We also get a date — Summer 2010, which confirms again that all those “new” entertainment events are actually going to be much-needed for the first few months (events begin in April), when this celebration’s centrepiece will still be a building site.

Tuesday, 15th September 2009

All Stars Express and another 2010 preview

In truth, that’s exactly what DLRP Today suggested.

After the Disney Characters’ Express in 2007 and 2008 and Minnie’s Party Train all through the 2009 season, could this continually re-dressed old parade float really make the line-up of new additions being advertised for next year’s New Generation Festival?

And since the resort is receiving a whole new themed land with three new attractions, is there need to pad out the “nouveautés” by renaming and re-advertising the same event again?

The answer: Yes.

Here’s the brand new publicity visual released today:

Disney All Stars Express
Disney All Stars Express (2010)

As you can see, it re-uses the template of the original Disney Characters’ Express image above, but shows the train in its 2009 Minnie’s Party Train guise — recoloured slightly to appear pinker.

On board, the real-life characters are replaced by another collection of generic stock images, showing the “new generation” who’ll lead the event. Well — Stitch, Toy Story and Ratatouille. Despite the year aiming to celebrate the “Ne w Generation”, these stars are already becoming a little repetitive — and there’s no sign of the newest characters, from Bolt and UP, anywhere.

The new name? As given away in the headline, it’s: Disney All Stars Express. Which certainly allows any classic characters to keep their place come April 2010.

If all this repetition’s getting a little dull, take a look at this final new visual:

Disney All Stars Express

Showing a plethora of characters parachuting into the park (with Sully for some reason peering up from a trapdoor instead), it’s a pleasant surprise after the earlier images. Nemo’s chances once he reaches the ground surely don’t look good, but the image overall… does.

Rather than just re-using an existing image, chopping it to pieces and hastily copying and pasting some Disney stock characters in, it appears to also have some actual design work in there, with the parachutes given proper perspective and depth as they fade away into the painterly sky.

Yet still, there’s an apathy for the park it’s meant to be selling: why else would you paste fake Mickey Mouse stickers over the beautiful windows of Sleeping Beauty Castle? Sigh…

Images © Disney.

Sunday, 13th September 2009

More New Generation Festival event images

You’ve seen the logo and the main key visual, now for the events of the New Generation Festival themselves. Friday saw a whole series of initial images appear on the resort’s publicity visuals website.

Note the wording there — “initial images”. Maybe this is just wishful thinking, but a couple of the images you’re about to see are surely — surely — just stand-ins for some final, polished visuals yet to come. In short, they look like the kind of hastily chopped-together visuals we might have found on internal presentations or proposals for the 2010 theme year, not true “advertising visuals” that have been released for use in brochures, in print… in public

The Princess and the Frog in Disney’s Once Upon a Dream Parade

Princess Tiana and Prince Naveen will only be hitting European cinema screens in January and February 2010, but come the April launch of New Generation Festival they’ll both find a new home on the ‘Dreams of Romance: Finale’ unit of Disney’s Once Upon a Dream Parade.

New Generation Festival

Quite where they’ll be slotted in on this huge articulated float — which already boasts Belle, Snow White, Cinderella, Aurora — isn’t exactly answered by the visual above, which shows an assortment of Disney Princess stock images cowering behind a truly gigantic version of the Princess and the Frog couple.

For comparison, remember the artwork that greeted the parade’s launch in 2007?

It’s Party Time… with Mickey and some new Friends!

As confirmed just a month ago, the general concept of this year’s Central Plaza show will continue into 2010. Rather than the classic Mickey’s Magical Party characters of Timon, Baloo, Peter Pan, Donald Duck and co., however, it looks like we might be seeing those four satellite stages hosting Sully, Woody, Buzz Lightyear, Rémy, Emile, Stitch and even Princess Tiana again…

New Generation Festival

…Which all throws up a few questions about what route the re-imagined show will take. The current format is based very much around the music, and interactivity. Whilst Tigger certainly lends himself to bouncing and Baloo to a sing-along of Jungle Book tunes, we’ve never seen that kind of event from these characters above before.

“Note” the musical notes falling from the sky on parachutes, continuing that theme. And, though you can’t see it, we can add the interesting note that this image is labelled “KEY VISUAL SHOWTIME SPECTACULAR”, which certainly hints at a name-change for the annoyingly-titled It’s Party Time… with Mickey and Friends come April 2010. ‘Mickey’s Showtime Spectacular’? ‘New Generation Showtime Spectacular’?

The visual above re-uses a strange image of Mickey Mouse originally created for the Mickey’s Magical Party version of the show, where the stage was viewed from above. Re-used here, the poor Mouse simply seems to have an (even more) abnormally-large head.

‘Enhanced’ Monsters, Inc. meet ‘n’ greet

Now here’s an interesting one. As listed originally, the small Monsters, Inc. “Scream Scene” location near the entrance to Toon Studio is, for some reason, being touted amongst the main New Generation Festival events…

New Generation Festival

There’s certainly nothing new in the visual here that might suggest an “enhancement”, so why is this 2006 addition suddenly becoming an event? A more regular appearance of Sully? The replacement of the Mike figure with a real-life character? Some kind of mini-show or Sword in the Stone-style scream canister event…?

Ratatouille in Disney’s Stars ‘n’ Cars

Wave goodbye to all hope of Florida’s old Star Wars car joining our Disney’s Stars ‘n’ Cars. This vehicle will be remodelled for Rémy and Emile from April 2010, adding a 12th car to the parade/show event.

New Generation Festival

Given that the Star Wars car is very different to that above, don’t take this as a real concept.

So there you go, the four main events Disneyland Paris Entertainment are cooking up for the New Generation Festival. After their five large-scale launches for 2009, it should be a breeze. There’s also the strong chance that Disney Characters’ Express / Minnie’s Party Train will be remodelled yet again into a New Generation Express, but thankfully it’s looking like such a rehash won’t be quite so widely advertised.

Three more visuals are also floating around for Toy Story Playland and two of its attractions, but we’ve a lot of catching up to do on that subject before getting to those. Stay tuned…

Your thoughts and comments are welcome!

— — —

Images © Disney.

Friday, 11th September 2009

New Generation Festival logo, key visual revealed!

Here we go, the official logo of the New Generation Festival…!

New Generation Festival

As you can see, the design takes on a modern and very “Toy Story”-inspired design, with big, ,3D yellow letters for “New”, a slimy green “Generation” and a “Festival” built out of… building blocks, just like the word “Playland” will be at the Toy Story Playland entrance.

Naturally, the logo comes in a couple of additional variations.

First, we’ve the new resort logo for 2010:

New Generation Festival

As with Mickey’s Magical Party, the name of the event is slotted in across the top. Unlike 2009’s logo, however, there’s no balloon or extra graphics on the end.

Note also that both here and above the classic ‘Disneyland Paris’ logo is back to its good old navy blue self. No shoehorned “Resort”, no having “Paris” in a separate colour, nothing. To long-time fans, it’ll feel like an old friend has returned.

The third and final logo is the largest:

New Generation Festival

Here we see the first, main logo above — but with a scattering of the characters who’ll “star” in next year’s events. Lightning McQueen, Princess Tiana, Woody, Buzz Lightyear, Mickey Mouse, Sully, Rémy, Nemo and Stitch. The idea is to contrast between the very classic characters of the current year (Donald, Goofy, Peter Pan), making 2010 seem as fresh as possible.

Phew. Are you all New Generation-ed out? Sorry, but there’s yet more…

Finally, here’s the key visual for the New Generation Festival. As promised in the earlier reveal, balloons are out. In 2010, it’s all about — erm… parachutes!

New Generation Festival

Buzz Lightyear leads the image as Lightning McQueen, Rémy, a Toy Solider, Slinky Dog, Princess Tiana, Nemo, Sully, RC, Woody and Stitch glide towards Sleeping Beauty Castle behind.

This “key visual” is the main piece of advertising imagery we’ll be seeing throughout the entire promotion of the event. You might remember those for Mickey’s Magical Party, and this here is our brand new one. Get used to it, we’ll be seeing it a lot.

Thoughts? Opinions? Ahh, we’ll leave that to you for now!

— — —

• If you missed our original exposé on the events of the New Generation Festival, including the new Toy Story Playland and new parade characters, click here!

Images © Disney.

Wednesday, 12th August 2009

Disney’s New Generation Festival: 2010 details leaked

The project has been in planning and kept top secret for months. But now, as the deadlines for advertising visuals and creatives for the next round of brochures nears, the entire list of new events has been leaked online.

Working title: Disney’s New Generation Festival, this next theme year will put the newest animated characters firmly in the spotlight. That means, though Toy Story Playland will certainly be the key new attraction of the year, we aren’t looking ahead a whole of solely Toy Story themes. No, instead we’ll be seeing Disney’s upcoming The Princess and the Frog plus a whole lot of Pixar — they are, after all, the closest to “Disney” the past decade has offered.

Avert your eyes now — the most spoiler-filled post of 2009 awaits! Here, are the events of 2010:

  • Toy Story Playland
    You know this one already: Three brand new attractions set within a highly-themed giant garden to extend Toon Studio at Walt Disney Studios Park. However, with groundwork barely begun, there’s no way this new Walt Disney Imagineering area can open before at least June next year — meaning a surrounding festival of events to begin in April 2010 is necessary…
  • Princess Tiana joins Disney’s Once Upon a Dream Parade
    The newest Disney Princess hasn’t even hit the big screen in The Princess and the Frog yet and already she’s being prepared to join the Disneyland Park parade. Not on a new float, unfortunately, but just stepping up onto the final Dreams of Romance: Finale float with Prince Naveen, giving this unit an overwhelming cast of five Princes and Princesses.
  • ‘Enhanced’ Monsters, Inc. meet ‘n’ greet
    A little patch of Monsters, Inc. has been in the Studios since 2006, but for some reason it’s now being included in next year’s new events. The leaked details here say it’ll be “enhanced”, but there isn’t any further information yet.
  • Ratatouille joins Disney’s Stars ‘n’ Cars
    The Studios’ new evening finale will definitely continue into 2010, with the advertised novelty being a brand new car themed to Ratatouille, featuring Rémy and Emile. We can reveal it’ll be the old Star Wars car to undergo this transformation.
  • Minnie’s Party Train becomes a New Generation Express
    Yes, the old Casey Jr. float will be given its fourth colour scheme and feature mostly — if not entirely — Pixar characters next year.
  • It’s Party Time… with Mickey and Friends reworked
    We confirmed this just yesterday — this year’s Central Plaza show will be pretty much staying, though is to be reworked to a single-performance finale to the day, and — just a guess — given some more modern characters to join Mickey.
  • NO Castle decorations whatsoever!
    That’s an event in itself, right?!

And finally… in 2007 we had the red carpet, in 2008 the wrapping paper and in 2009 the very successful balloons motif. Next year, it’s all-change again on the advertising ideas front — and the new theme? Taken straight from the most imposing attraction of Toy Story Playland, we’ll be seeing… parachutes! No, seriously.

The New Generation begins here… your thoughts?

Details broken by mclarkson, magicforum.

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