Friday, 20th June 2014

Ratatouille: The Adventure Grand Opening — LIVE now from Disneyland Paris

Ratatouille Disneyland Paris Press Preview Event LIVE 21st & 22nd June 2014

Here we go, live from Disneyland Paris! This is your host Anthony reporting along from the Grand Opening weekend of Ratatouille: The Adventure.

To follow all the events as they happen, head straight to the special LIVE page and you’ll see all the latest live photos and information from the brand new attraction at Walt Disney Studios Park in one place. Or, if you’re reading on a phone, you’re best jumping straight to @DLPToday on Twitter and following the action there.

Highlights of DLP Today‘s Grand Opening schedule include the Inaugural Ceremony and Grand Opening of Place de Rémy at 11:00am on Saturday, tomorrow, and The Making of Ratatouille presentation with Walt Disney Imagineers at 11:00am on Sunday, plus lots more surprises in between.

I’ll also be sharing general previews and pictures of the new development throughout both days, along with other live news and views from around Disneyland Paris.

As you might expect, there are bound to be spoilers aplenty as we discover this brand new, world exclusive attraction for the first time and talk to its creators.

Note that as I’ll also be taking notes and collecting photos and videos for reports, some events may be covered more than others and most will be reported more fully in the weeks ahead — so if you can’t follow everything live, come back soon to relive the entire adventure.

I’d love to hear YOUR thoughts too — please reply, comment, tweet as we go!

So join in, and let DLP Today take you there now..!

FOLLOW LIVE NOW

• Discover Ratatouille: The Adventure on the DLP Guide mini-site!

Friday, 20th June 2014

60 Reasons Ratatouille: The Adventure matters to Disneyland Paris (well, almost)

Ratatouille: The Adventure at Disneyland Paris

The “sixtieth” attraction at Disneyland Paris, by official count, sees its Grand Opening for the press this weekend in Marne-la-Vallée. And Ratatouille: L’Aventure Totalement Toquée de Rémy means a lot more to Disney’s European resort than most of those other 59 attractions.

From the size of the investment to the location inside Disney’s least popular theme park, it’d be easy to think of 60 reasons why this is a really big deal.

But, since there are things to prepare and time’s running out, here are just Six Big Reasons Why Ratatouille Matters

1. It’s new, it’s BIG, it’s for everyone

Space Mountain: De la Terre à la Lune will forever be the addition Disneyland Paris fans regard as the one. Opening in 1995, it arguably saved the resort from financial meltdown — well, until its next restructuring — and provided a big, new version of a Disney classic which Parisian fans could say was all their own. But as a wild thrill ride with height restrictions it wasn’t for everyone and, since the bigger Discovery Mountain project was scrapped, it didn’t have a restaurant or much else to explore around the circular mountain.

In that sense, and even taking the roughly ten new attractions Walt Disney Studios Park brought in 2002, Disneyland Paris has simply never built such a complete and well-rounded expansion. One that everyone can ride, one that has all the necessary theme park infrastructure — dining, shopping, toilets — built in. This is how it should be done.

2. C’est très French

Since Le Visionarium in Discoveryland saw its all-too-early demise, Disneyland Paris has been lacking a certain French-ness in its parks. That fantastical Circle Vision 360 film was a gem, a real love letter to France; it helped to ground the park and helped the park — and its visitors — relate to its location.

Now, over in Walt Disney Studios Park, visitors can feel like they’re in Paris without ever stepping foot on the RER train to take them into the city.

It might seem mad to build Paris in Paris, but — ah! — this isn’t just any City of Light, it clearly has enough whimsy and “Hidden Rémys” to make it its own place.

This works two ways: it gives the park something very French, which foreign visitors will love, and it gives the park something very French, which the French will love.

Unmistakably connected with Disneyland Paris, it will put the resort on the map both for Disney fans and the general public in a way not seen since Space Mountain in the ’90s.

Ratatouille: The Adventure at Disneyland Paris

3. It’s fresh, not reheated

The Studios’ first and only E-Ticket expansion to date, The Twilight Zone Tower of Terror, was a huge deal at the time and helped give to the park a focal point a feeling of much-needed atmosphere. But coming almost four years after the exact same version of the ride was built in California, and that a full ten years after the Florida original, there wasn’t much new or fresh to actually be excited about. Construction was more about waiting for the next thing, not waiting to see what’s next.

With trackless vehicles, huge 3D projections, plus physical scenery and physical effects, Ratatouille: L’Aventure Totalement Toquée de Rémy is a comparatively unknown mélange like nothing seen in any other Disney park, on a scale to be truly excited about, and there are no plans as yet to reproduce it around the world.

4. It tips the balance to three days

It’d be absolutely right to hesitate to say that Walt Disney Studios Park is now a “full-day park”, but with an extra must-do attraction and a table service restaurant, it is almost getting to the point where you would struggle to do everything in a day.

Combined with Disneyland Park, this could begin to tip the balance towards three days in the parks becoming more of a standard at Disneyland Paris, at least for first-time visitors. That’s good for the parks, good for the hotels, good for everything.

After Disney California Adventure, Disney seems to have rediscovered the motto that “investment pays” — let’s please have that apply to Paris, too.

Indeed, more so than any expansion of the park yet, Ratatouille should encourage more visitors to hop to the Studios in the first place — and to hop back again. More visitors in the park could mean more much-needed investment — or at least you’d hope so, because…

Ratatouille – The Adventure Disneyland Paris

5. It doesn’t fix the Studios, but it sets a benchmark

There might be a lot of talk this weekend and further ahead of Walt Disney Studios Park “coming of age” or “being fixed”. Let’s be clear: this relatively tiny pocket of pure, proper Disney theme park magic is still just that.

Unfortunately, stepping out of Place de Rémy, you’ll still be confronted by the soulless walkway behind Art of Disney Animation, the featureless Place de Stars in Production Courtyard.

The original Animation Courtyard still lacks anything to write home about, and Backlot is positively bleak. The park is still just a collection of generally very good but largely disparate attractions, lacking any Disney glue — or even enough money-making restaurants and shops — between them.

What this new Ratatouille mini-land does do, however, with its intricate sets, endless hidden nods and spectacular fountain, is set the benchmark: for a type of immersion in storytelling which should be standard, but has still yet to be seen across the park. Toy Story Playland actually did immersion quite well, but not so much the quality of its attractions.

Even Hollywood Boulevard which surrounds The Twilight Zone Tower of Terror, a beautiful area of the park for almost seven years, lacks any kind of real immersion the second you turn to see the flat Hollywood Hills backdrop or the unrestricted views to the rest of the original backlot-inspired park. Could it finally be completed now?

Now there’s Place de Rémy, there’s no excuse. From Animagique to Studio Tram Tour: Behind the Magic to Armageddon: Les Effets Speciaux, Ratatouille will prove, somewhat painfully, just how under-performing the rest of the park is — both in how it looks, how it works and how it makes money. And that has to mean major changes.

6. We don’t know What’s Next

Star Wars Land? Marvel Studios? Animagique 2?! As one new attraction opens, it seems Disneyland Paris always becomes awash with rumour about what’s next. But right now, we just don’t know, and as we’ve seen in a past, these (often very real) plans have a disappointing habit of never making it to reality.

Even before this year, unless you take Princess Pavilions or Disney Dreams! into account, it’s been a long wait for a genuine expansion since Toy Story Playland.

So as Ratatouille: The Adventure prepares to open its doors, enjoy the moment. You never know how long we’ll be waiting for this feeling of simmering excitement again. Savour it.

• Join DLP Today from 11am this Saturday, 21st June for the Inauguration of Place de Rémy, part of our Ratatouille: The Adventure Grand Opening LIVE weekend schedule.

Discover Ratatouille: The Adventure on the special DLP Guide mini-site!

Thursday, 19th June 2014

Disney PhotoPass+ comes to Disneyland Paris: new souvenir photo website & app

Disney PhotoPass+ Disneyland Paris

Disney PhotoPass has made its way fully across the Atlantic! The popular, longstanding online photo service offered by Disneyland Resort in California and Walt Disney World Resort in Florida launches this weekend at Disneyland Paris, bringing the latest features of PhotoPass+ and an all-new, exclusive mobile app.

In brief, PhotoPass allows you to link all your official souvenir photos taken by photographers in the parks onto one card, and then access them online when you return home. You can then purchase high quality downloadable versions, or order prints or an array of souvenir applications from mugs to photobooks.

Disneyland Paris already offered this service to a point, but it lacked the online element — you had to go to one of the park’s boutiques to inspect your photos and purchase souvenir prints there and then. It wasn’t ideal.

Now, visitors can go to www.disneyphotopass.eu to register their card and see the memories from the comfort of their own home. Prices for prints and souvenirs supplied by Fujifilm are surprisingly reasonable, although shipping charges are likely to sting.

Disney PhotoPass+ Disneyland Paris

Disney PhotoPass+ Disneyland ParisDisney PhotoPass+ Disneyland Paris

And there’s more: a brand new mobile app, Disneyland Paris PhotoPass (iOS) (also on Android), will let you see your PhotoPass account on your phone and — here’s the coolest feature — add an on-ride attraction photo by scanning a new QR code now displayed on the photo screens at the exit of rides, or by entering the photo ID. This means for the first time you can save your photo for later, to download or buy prints later.

Like the American resorts, Paris will too offer a special upfront Disney PhotoPass+ package, retailing at €49.99, which lets you view, download and share without limit all the photos you want to collect during your time in the parks (up to 10 days). It includes a special PhotoPass lanyard card plus two extra mini cards, which you show to photographers at character locations. You can also hand them over at attraction photo sales locations to link on-ride photos to your account, if you don’t have access to the QR-scanning app.

Disney PhotoPass+ Disneyland Paris

Unlike the American packages, however, you won’t get a CD-Rom containing your photos, but aren’t downloads better these days anyway?

Our friends at Mickey Land blog were first to share this press release:

New photo services pack for unforgettable souvenirs.
Disney PhotoPass+: photos taken in the Disney Parks available in HD from this summer!

From 21 June this year, Disneyland® Paris presents Disney PhotoPass+, a new service for accessing photo-souvenir taken in the Parks in HD. Guests will have access to a photo services pack to view, download and share all photos taken with Disney characters or on rides that take ride photos.

From July 2014, Disney PhotoPass+ will allow guests to access all their photo-souvenirs taken on rides or with Disney characters by Park photographers at photo locations in high definition. Guests will be able to access a dedicated website or a mobile app to view, download and share their photos on social networks or to purchase personalized photo products (mugs, calendars, etc.).

The Disney PhotoPass+ service will be on offer at the price of €49.99. Guests will receive a box containing an exclusive lanyard card holder, a main card and two mini cards to use throughout their visit to the Disneyland Paris Parks to link their photos to the service.

From the first activation of the pack, guests could associate unlimited photo souvenirs to the service PhotoPass+ by presenting their card to photographers of Disney PhotoPass, or to the photo desk in the attractions equipped with an image capture system or by flashing the QR code directly from the monitors located at the exit of the attractions.

The photos will be available in high definition at www.disneyphotopass.eu or on the new mobile app. The “Disneyland Paris PhotoPass” app, a first for Disney Parks, is available to download on Apple and Android platforms.

The introduction of the full PhotoPass system is the latest in a series of positive developments for Disneyland Paris, continuing to bring it more closely in line with the American resorts.

Clearly, there is still much to discover about how the system will work at Disneyland Paris and many questions left to answer. Luckily, DLP Today and other fan reporters invited to this weekend’s Ratatouille: The Adventure event will be getting a special preview PhotoPass+ package to test out for ourselves in the parks — so join us soon for a full review to read much more about the service and follow us LIVE to see it in action this weekend!

Thursday, 19th June 2014

Disney PhotoPass+ comes to Disneyland Paris: new souvenir photo website & app

Disney PhotoPass+ Disneyland Paris

Disney PhotoPass has made its way fully across the Atlantic! The popular, longstanding online photo service offered by Disneyland Resort in California and Walt Disney World Resort in Florida launches this weekend at Disneyland Paris, bringing the latest features of PhotoPass+ and an all-new, exclusive mobile app.

In brief, PhotoPass allows you to link all your official souvenir photos taken by photographers in the parks onto one card, and then access them online when you return home. You can then purchase high quality downloadable versions, or order prints or an array of souvenir applications from mugs to photobooks.

Disneyland Paris already offered this service to a point, but it lacked the online element — you had to go to one of the park’s boutiques to inspect your photos and purchase souvenir prints there and then. It wasn’t ideal.

Now, visitors can go to www.disneyphotopass.eu to register their card and see the memories from the comfort of their own home. Prices for prints and souvenirs supplied by Fujifilm are surprisingly reasonable, although shipping charges are likely to sting.

Disney PhotoPass+ Disneyland Paris

Disney PhotoPass+ Disneyland ParisDisney PhotoPass+ Disneyland Paris

And there’s more: a brand new mobile app, Disneyland Paris PhotoPass (iOS) (also on Android), will let you see your PhotoPass account on your phone and — here’s the coolest feature — add an on-ride attraction photo by scanning a new QR code now displayed on the photo screens at the exit of rides, or by entering the photo ID. This means for the first time you can save your photo for later, to download or buy prints later.

Like the American resorts, Paris will too offer a special upfront Disney PhotoPass+ package, retailing at €49.99, which lets you view, download and share without limit all the photos you want to collect during your time in the parks (up to 10 days). It includes a special PhotoPass lanyard card plus two extra mini cards, which you show to photographers at character locations. You can also hand them over at attraction photo sales locations to link on-ride photos to your account, if you don’t have access to the QR-scanning app.

Disney PhotoPass+ Disneyland Paris

Unlike the American packages, however, you won’t get a CD-Rom containing your photos, but aren’t downloads better these days anyway?

Our friends at Mickey Land blog were first to share this press release:

New photo services pack for unforgettable souvenirs.
Disney PhotoPass+: photos taken in the Disney Parks available in HD from this summer!

From 21 June this year, Disneyland® Paris presents Disney PhotoPass+, a new service for accessing photo-souvenir taken in the Parks in HD. Guests will have access to a photo services pack to view, download and share all photos taken with Disney characters or on rides that take ride photos.

From July 2014, Disney PhotoPass+ will allow guests to access all their photo-souvenirs taken on rides or with Disney characters by Park photographers at photo locations in high definition. Guests will be able to access a dedicated website or a mobile app to view, download and share their photos on social networks or to purchase personalized photo products (mugs, calendars, etc.).

The Disney PhotoPass+ service will be on offer at the price of €49.99. Guests will receive a box containing an exclusive lanyard card holder, a main card and two mini cards to use throughout their visit to the Disneyland Paris Parks to link their photos to the service.

From the first activation of the pack, guests could associate unlimited photo souvenirs to the service PhotoPass+ by presenting their card to photographers of Disney PhotoPass, or to the photo desk in the attractions equipped with an image capture system or by flashing the QR code directly from the monitors located at the exit of the attractions.

The photos will be available in high definition at www.disneyphotopass.eu or on the new mobile app. The “Disneyland Paris PhotoPass” app, a first for Disney Parks, is available to download on Apple and Android platforms.

The introduction of the full PhotoPass system is the latest in a series of positive developments for Disneyland Paris, continuing to bring it more closely in line with the American resorts.

Clearly, there is still much to discover about how the system will work at Disneyland Paris and many questions left to answer. Luckily, DLP Today and other fan reporters invited to this weekend’s Ratatouille: The Adventure event will be getting a special preview PhotoPass+ package to test out for ourselves in the parks — so join us soon for a full review to read much more about the service and follow us LIVE to see it in action this weekend!

Wednesday, 18th June 2014

Bistrot Chez Rémy restaurant reservations open, menu and pricing revealed

Bistrot Chez Rémy - Ratatouille – The Adventure Disneyland Paris

Reservations are now open for Bistrot Chez Rémy, the new fully-themed Ratatouille restaurant at Disneyland Paris, and yes — there’s ratatouille on the menu!

Pricing details have also been revealed, with a standard set menu starting at €29.90 for a starter and main course, or €39.90 for a starter, main, dessert and drink too. A children’s menu is said to cost roughly 17 euros.

And the menu itself? Mais, bien sûr…

Starter

  • Mixed leaf salad with cheese and an olive oil, balsamic and sesame vinaigrette

Main Course

  • Cut of grilled beef, homemade ratatouille, French fries and the chef’s sauce
  • Roast cod, homemade ratatouille, crushed potatoes and a beurre blanc sauce
  • Vegetable, tofu and white bean casserole

Dessert

  • Rum baba
  • Chocolate mousse
  • Fruit salad
  • Apple tart
  • Tiramisu
  • Chocolate cake with crème anglaise
  • Brie de Meaux from Trente Arpents Farm (Rothschild Estate) with fruit bread and vine peach jelly

A vegetable soup could replace the salad starter in winter.

To book your table, call Disneyland Paris Restaurant Reservations on +33 (0) 1 60 30 40 50 — find more information about Restaurant Reservations on our Planning guides here.

Bistrot Chez Rémy - Ratatouille – The Adventure Disneyland Paris

Located next door to and within the same building as the attraction Ratatouille: L’Aventure Totalement Toquée de Rémy, with views through to the ride unload area, the “upscale but light-hearted” new dining location takes the theme not of Gusteau’s or Le Ratatouille but Rémy’s more fun bistrot up in the rafters, as seen at the end of the film itself.

Despite that backstory, this won’t be a character dining location — no appearances by Rémy and Emile are planned. Part of the reason for that will be the quick turnover of tables — as little as 45 minutes is the aspiration. That’s naturally a good thing for Disney, freeing up space for fresh punters in what’s expected to be a hugely popular venue, but also more in line with what most guests actually want: a quick, but “proper” meal, and no hanging around for “l’addition” — the bill — when you want to be getting back to the park.

Bistrot Chez Rémy is the first Table Service restaurant in the whole of Walt Disney Studios Park and — perhaps even more startlingly — the first restaurant of any sort within its biggest land, Toon Studio. A previous Ratatouille “living character” experience at Restaurant des Stars in Production Courtyard, where a miniature animated Rémy figure was presented to tables, has now ended. It remains to be seen what raison d’être that otherwise largely nondescript buffet location may now find for itself.

Join DLP Today at 1pm this Sunday, 22nd June for a LIVE preview of Bistrot Chez Rémy, part of our Ratatouille: The Adventure Grand Opening LIVE weekend schedule.

• Get a taste of the magic before you go: Find Restaurant Menus for every Disneyland Paris location at DLP Guide — look out for a full update of every menu beginning next week!

Monday, 16th June 2014

Watch – Ratatouille: The Adventure TV spot launches with thrilling Ratmobile ride

Here we go — Disneyland Paris launched the official Ratatouille: The Adventure TV spot today online and on television, taking viewers on a simulated 30 second Ratmobile ride through the new attraction. Watch the French version for the first time above now.

Focusing purely on the ride experience of Ratatouille: L’Aventure Totalement Toquée de Rémy, without mention of the land or Bistrot Chez Rémy, the commercial does a fine job of quickly and simply conveying the concept and scale of the attraction – big and small.

Beginning in a live-action Gusteau’s restaurant dining room, we see Rémy invite a family into his world by shrinking them into the Ratmobile. The trackless ride vehicle then careens around the kitchens, encountering several known obstacles and story points from the actual ride such as the serving trolley and a fiery oven. Though relatively faithful to what’s expected of the final experience, it’s worth noting all the footage is simulated and not real ride footage.

Ratatouille: The Adventure Disneyland Paris ride TV spot commercial advert
Ratatouille: The Adventure Disneyland Paris ride TV spot commercial advertRatatouille: The Adventure Disneyland Paris ride TV spot commercial advert
Ratatouille: The Adventure Disneyland Paris ride TV spot commercial advertRatatouille: The Adventure Disneyland Paris ride TV spot commercial advert
Ratatouille: The Adventure Disneyland Paris ride TV spot commercial advertRatatouille: The Adventure Disneyland Paris ride TV spot commercial advert
Ratatouille: The Adventure Disneyland Paris ride TV spot commercial advert
Ratatouille: The Adventure Disneyland Paris ride TV spot commercial advertRatatouille: The Adventure Disneyland Paris ride TV spot commercial advert

Being an advert, it of course takes numerous liberties both with the storyline of Ratatouille and the ride itself — there are no 3D glasses to be seen, for a start.

But from start to finish, this is without doubt one of the most polished and effective TV spots Disneyland Paris has produced in its history.

It’s also refreshing to see that the commercial doesn’t — as yet — finish with any promotional discount offer. Et voilà: an investment like Ratatouille: The Adventure sells itself.

• Discover Ratatouille: The Adventure on the DLP Guide mini-site!

Monday, 16th June 2014

Ratatouille Previews: Online registration opens for Dream Annual Passholders

Ratatouille: The Adventure Annual Passport Passeport Annuel previews Disneyland Paris

UPDATESee message from the Annual Passport Team below

If you’ve got an Annual Passport Dream, you can now register your place online for the Ratatouille: The Adventure previews, taking place from 26th to 29th June… or at least try.

Online registration opened this morning, allowing holders of the highest tier “Dream” pass exclusive access to secure a place at the previews.

Ratatouille Passeport Annuel Dream Online Registration

An email with the full registration details and the link above was sent to Dream passholders who provided an email address and opted in to email communications.

Hour-long preview slots are available between the following times on each date:

  • Thursday, 26th June 2014 — 15:00 to 19:00
  • Friday, 27th June 2014 — 15:00 to 18:30
  • Saturday, 28th June 2014 — 15:00 to 18:00
  • Sunday, 29th June 2014 — 15:00 to 19:00

However, many early registrants are reporting problems with the form, such as it not accepting their Passeport Annuel number. Have you tried registering? What was your experience? Tell us below in the comments or @DLPToday.

Ratatouille: The Adventure Annual Passport Passeport Annuel previews Disneyland Paris

For passholders outside of France, there is also the slight complication that the form only provides “France” as the option for a country in the address form. That will certainly do nothing to compound complaints that Disneyland Paris attempts to hide these great value passes from foreign visitors, with all communication and advertising only ever made in French.

Holders of the other annual passes, Francilien and Fantasy, are supposed to be getting previews too, but both those passes have blockout days on 28th and 29th June, leaving those weekend days apparently exclusive to Dream passholders.

It has not yet been announced how those non-Dream passholders might gain access to their previews, so watch this space (and your email inbox).

As reported previously, Shareholders Club members can register for their own private event on Saturday, 28th June between 10am and 2.30pm. Online registration is required before 23rd June on your online account space here.

• Previously — Ratatouille preview and pre-opening dates confirmed: The Adventure begins here, Thursday 10th July 2014: Disneyland Paris announces Ratatouille ride opening date

UPDATE – 17/06/2014 16:52

We’ve been asked to pass on the following message from the Annual Passport Team regarding problems encountered with the registration form yesterday. The team are extremely concerned by the issues and are keen to resolve any problems as soon as possible.

Dear Annual Dream Passport Members,

We would like to begin by apologizing for the problems encountered when registrations opened for the Ratatouille preview event. We are fully aware that many of you are enthusiastically awaiting this event, and we are doing everything we can to ensure you have a good time.

Unfortunately, due to technical problems, the registration website failed to work correctly when it initially went live, preventing many of you from registering. We have since been working hard to remediate these issues.

We would like to invite all those who had problems registering yesterday to try again today. If you continue to encounter difficulties, please send an e-mail to the following address: dlp.marketing.passport.annuel@disney.com (providing the following details: surname, first name, Annual Passport number, the date and at least 2 timeslots for which you would like to register). We will do our utmost to reply to each and every one of you as soon as we possibly can.

Please accept our sincere apologies for any inconvenience caused. Thank you for your patience and understanding.

Kind regards,

The Annual Passport Team

Sunday, 15th June 2014

DLP Today takes you to the Ratatouille Grand Opening LIVE – 21st & 22nd June

Ratatouille Disneyland Paris Press Preview Event LIVE 21st & 22nd June 2014

Want an extra-special first glimpse of Ratatouille: The Adventure? This coming weekend, as Disneyland Paris invites the world’s press to sample its latest concoction with a Grand Opening preview event, DLP Today will take you there.

After six years of following rumour and development, Ratatouille: L’Aventure Totalement Toquée de Rémy is almost ready to open its doors for the first time.

On both Saturday 21st and Sunday 22nd June, DLP Today will be reporting LIVE from Disneyland Paris with photos, teasers and exclusive insights from the Walt Disney Imagineers themselves beamed directly from the new Place de Rémy in Walt Disney Studios Park.

On Twitter, on Facebook and on DLPToday.com, you’re invited to join the adventure — so be prepared! Follow DLP Today now to enjoy all the build-up in the week ahead and live posts from Marne-la-Vallée to whet your appetite for the 10th July grand opening.

Follow @DLPToday on Twitter

Like DLP Guide on Facebook

• Not on those two? Join us on a special LIVE updates page here!

See you there!

Saturday, 14th June 2014

Disneyland Paris launches official online Ratatouille: The Adventure mini-site

Ratatouille: The Adventure official Disneyland Paris mini-site website ride attraction

An official online mini-site promoting Ratatouille: The Adventure can now be found within the Disneyland Paris website, offering a peek at the attraction, an online Rat Booth and a competition to win “complètement toqués” prizes.

The pages don’t reveal anything new to us Ratatouille connoisseurs, but they’re fun to explore with a clever 3D navigation system — like Google Street View for rats! — around the floors of Gusteau’s famous kitchen.

Explore the website for yourself here

At the time of writing, only the French version can be accessed, but a UK edition should also be available shortly at www.ratatouille-attraction.disneylandparis.co.uk and other local versions will no doubt follow.

This sudden flurry of promotional activity comes as the resort prepares to launch the official TV spot for the attraction on this coming Monday, 16th June.

Featuring a family being shrunk down into a Ratmobile from their table at a fancy restaurant, the commercial will premiere on the official Disneyland Paris YouTube channel and be available to watch here on DLP Today too. Having seen a preview, it’s a relief to say that for once, given the patchy history of Disneyland Paris TV adverts, it does a fantastic job at communicating both the concept and scale of the ride, big and small…

Saturday, 14th June 2014

Be Ratatouilled: ‘Rat Booth’ app makes you a rat before you even reach Place de Rémy

Disneyland Paris Rat Booth app, Ratatouille: The Adventure

Disneyland Paris has launched one of the first elements of its Ratatouille: The Adventure advertising campaign with a new “Rat Booth” app designed to turn you into a rat using your phone or portable device’s camera and a range of customisable options.

Available for iOS and Android devices, the app utilises augmented reality to map a rat’s face onto your own. As you look up and down, grin or frown, blink or gaze in wide-eyed wonderment, your Rémy-alike does exactly the same.

You can personalise your RatBooth rodent with a range of fun “accessories” borrowed from humans, and take a photo or even a video of its movements.

Disneyland Paris Rat Booth app, Ratatouille: The Adventure" width="640" height="427" /></a></p>
Disneyland Paris Rat Booth app, Ratatouille: The AdventureDisneyland Paris Rat Booth app, Ratatouille: The Adventure
Disneyland Paris Rat Booth app, Ratatouille: The AdventureDisneyland Paris Rat Booth app, Ratatouille: The Adventure

The app features numerous mentions of the new attraction Ratatouille: L’Aventure Totalement Toquée de Rémy, including on the splash screen and after taking a photo.

A link to “discover the attraction” leads to www.ratatouille-attraction.disneylandparis.co.uk, revealing the location of the promotional website, although this link was inactive at the time of writing. A guess at the French address, www.ratatouille-attraction.disneylandparis.fr, reveals the new mini-site in all its glory, including an online Rat Booth.

• For Apple devices, the 66.3 MB App Store download requires iOS 7.0 or later, while the 44 MB Google Play download requires Android 4.1 and up.

Discover more about Ratatouille: The Adventure on the DLP Guide mini-site

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